“The UK’s best copywriter…”

(Thanks Mum. Call ya later, yeah?)

“Out of all the money I’ve spent developing my business, working with Rowan has been the best investment.”

Declan Nicholson, Blue Sky Consulting
Engineers.Web copy client.
http://www.bsceng.co.uk  

“Bloody marvellous! What a skill you have Rowan I’m chuffed to bits.”

Tim Chorlton, Divine Audio.
Web copy and blog content client.
http://www.divineaudio.co.uk 

WEB COPY NOT CONVERTING?

BROCHURES BEING BINNED?

BLOGGING A DEAD HORSE?

portrait photograph of rowan martin, freelance copywriter based in Leeds

 

Words are precious. Words are magical.
Words pay my gas bill.

I’m Rowan Martin, a Leeds copywriter who’s available to work with you wherever in the world you might be, from Pontefract to Monte Carlo.

I’ve been helping clients communicate more clearly for 15 years – increasing web traffic, generating new enquiries, establishing authority, building trust, developing brand identities and boosting sales.

When you’re lost for words, I can help you find them.

Need website copy, product descriptions, blog posts and articles, packaging copy, e-marketing copy, advertising copy, press releases, case studies, print copy or UX copy? This Leeds copywriter can help.

Attention spans are short.

Time is scarce.

The average UK reading age is nine years.

It’s never been more important to use plain English and simple language so that even the most complex information can be instantly understood.  

Pssst…cut out the jargon and LinkedIn speak too. Nobody’s going to be sliding into your DM’s, reaching out for a chat or shimmying up a sales funnel on my watch.

Don’t make your target audience work hard to understand the benefits of your business. Hire me to do the damn hard writing that makes easy reading possible.

Me: An experienced, effective Leeds copywriter with a background in journalism (I’ve written for some of the UK’s biggest publications, including The Guardian newspaper.)

You?

I’d love to hear about your business and what I can help you achieve. 

 Get in touch.

MY LATEST PROJECT

Email marketing copy for Hedsor House

Hedsor house is an exclusive country retreat in Buckinghamshire, set within 100 acres of historic parkland and Grade II listed gardens. This stunning venue has played host to a multitude of amazing events over the years, including the weddings of both the Beckhams and the Clooneys.

Yes, you heard me. George Clooney got married here – and I got to write about it!

It wasn’t difficult to find adjectives to describe this beautiful, historic, intimate, unique, luxurious and quintessentially British venue in the e-marketing copy I was asked to write. In fact, it was a pleasure.

Finding the right tone of voice for this distinguished venue was a big part of the job, as was quickly getting to the point – providing relevant information for bride’s to be without losing the personal touch that Hedsor is known for.

If you’re looking for an copywriter to help put your email communications into words that work, get in touch for an informal chat or a no obligation quote.

 

WORDS FROM HAPPY CLIENTS

“When I read Rowan’s product descriptions for our new range of stone cleaners, I wanted to buy some myself! She’s our copywriter of choice – worth her weight in gold.

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Colin Yates, Stone-tech, Cleveland.
www.stone-tech.co.uk
Product descriptions.

“Many writers talk the talk, but Rowan actually delivers. Clear, engaging, interesting copy that’s a pleasure to read. On top of this she’s warm, witty and by far the most delightful freelance copywriter we’ve worked with.”

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Kat Quinzel, Vintage Cash Cow.
www.vintagecashcow.co.uk
Blog post writing. 

“Transformed a disorganized mess of notes into a sleek, easy to navigate, invaluable document that’s a pleasure to read. 100% better.”

a portrait photograph of a woman called harriet walsh with long grey hair

Harriet Walsh, The Permaculture Association..
www.permaculture.org.uk
Diploma guidebook.

“Rowan came back to us with a series of well-researched, engaging articles that surpassed our expectations. She asked the right questions to get to grips with a very loose brief. A fast and effective service. We no longer use anyone else for copywriting work.”

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Chris Jaggard, Realy, Australia.
www.realy.com.au
Blog post writing.

“I worked with Rowan on copy for my website. She understood the brief and found a unique voice for my business that represents our values – all in record time. Working with Rowan has taken so much pressure off. I look forward to doing it again soon.”

a portrait photo of a woman called karen shergold

Karen Shergold, Gladys and Charles.
gladysandcharles.com
Web content writing.

MAKING WORDS WORK – MY SERVICES

There are many ways to get your message across. Choose your weapon, and join me in the battle against bad copy.

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WEB COPYWRITING

picture of lots of printing press stamps showing different letters of the alphabet

BLOG POSTS & ARTICLES

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UX COPY

pink magnetic letters of the alphabet stuck to a white fridge surface in a random pattern

PRODUCT DESCRIPTIONS

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PRESS RELEASES & CASE STUDIES

PRINTED COPY

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the st gemmas hospice logo which is a purple and green tree on a white background, for a uk charity
the love cocoa logo, black lettering on a white background
the permaculture association logo, a brown hand and a green leaf on a white background
the divine audio logo which is black lettering on a white background